Handling Replies

What Counts as a Positive Reply

Understand what we classify as a positive reply (and charge $5 for). Clear definitions with examples.

3 min read

Positive Reply Definition

A positive reply shows genuine interest in learning more or moving forward.

What Counts as Positive

Reply TypeExamplePositive?
Meeting request"Let's schedule a call"Yes
Info request"Can you send more details?"Yes
Pricing inquiry"What does this cost?"Yes
Referral"Talk to [Name], they handle this"Yes
Qualified interest"This sounds interesting, tell me more"Yes
Specific question"Does this integrate with [Tool]?"Yes

What Doesn't Count

Reply TypeExampleWhy Not Positive
Out of office"I'm away until..."Automated, not engagement
Unsubscribe"Remove me from your list"Rejection
Negative"Not interested"Clear no
Wrong person"I don't handle this"Not qualified (unless referral given)
Hostile"Stop emailing me"Negative engagement

Gray Areas

SituationOur Classification
"Maybe later"Not positive (no current interest)
"Try me in Q2"Positive (timing interest)
"Send to my colleague"Positive (referral)
"What's your website?"Positive (research intent)
Generic "thanks"Not positive (polite dismissal)

Disputing a Charge

If you believe a reply was misclassified:

  • Open billing dashboard
  • Click "Dispute" on the specific charge
  • Explain why you disagree
  • We review within 1 business day
  • Auto-refund if no response in time

Our Classification Process

We use AI to categorize replies:

  • Semantic analysis - What does the message mean?
  • Intent detection - Is there buying intent?
  • Action signals - Are they requesting next steps?

Edge cases are reviewed by humans.

Key Takeaway

Positive = genuine interest in moving forward. We don't charge for automated responses, rejections, or unclear intent. When in doubt, dispute and we'll review.

Put This Into Practice

Ready to apply these best practices? Our $299 setup includes 10 domains, Microsoft 365 licenses, and up to 10,000 verified leads - everything you need to get started.

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