Why Email Providers Check Your Website
When Gmail, Microsoft, or enterprise security systems receive an email, they don't just check the email itself - they investigate the sender:
- DNS records - Is authentication properly configured?
- Domain age - How long has this domain existed?
- Website presence - Is there a legitimate business here?
A domain without a website is a red flag. Legitimate businesses have websites. Spammers often don't.
What Spam Filters Look For
| Check | Pass | Fail |
|---|---|---|
| Website exists | Any content loads | 404, blank, parked |
| SSL certificate | HTTPS works | HTTP only or expired |
| Business info | Company name, contact | Nothing identifiable |
| Matching content | Related to email topic | Random/unrelated |
Minimum Requirements for Your Landing Page
Your cold email domains need:
- Business name - Who are you?
- What you do - One sentence description
- Contact method - Email or form
- Link to main site - Shows you're a real business
That's it. Not a full website. Just enough to pass legitimacy checks.
What We Generate Automatically
Our AI creates landing pages for each of your domains that include:
- Business name and description from your main site
- Professional design that matches your brand
- Link back to your primary website
- Proper SSL certificate
- Mobile-responsive layout
This happens automatically during setup - you don't need to build anything.
Common Mistakes
Mistake 1: Parked domains
- "This domain is for sale" = Spam signal
- Fix: Even a simple "Coming Soon" is better
Mistake 2: Copied content
- Identical content across all domains = Spam network pattern
- Fix: Slight variations in copy
Mistake 3: No SSL
- HTTP-only = Unprofessional and flagged
- Fix: Every domain needs HTTPS
Mistake 4: Unrelated content
- Domain about "marketing" but landing page about "plumbing"
- Fix: Content should match email topic
Key Takeaway
Your landing page doesn't need to be fancy - it needs to be legitimate. A simple page with your business info is enough to pass the website presence check that email security systems perform.